You will not strange to the primary URL shortener service TinyURL on the web, like most of the normal online URL shortening services reducing the URL length to make sharing easier, it also offers simple custom alias for redirection of long URLs, private password protected code or browser bookmarklet service. However, it’s not enough for us, we need a better, intelligent and social URL shortener to hit the market. Here we select 3 best URL shorteners that allows you easily sharing to the social media sites, track your URLs and generate statistics on the URL itself and much more. Which one is your favorite?

Bit.ly, the 2nd most popular URL shortening service from the innovation network Betaworks, allows users to shorten, share, and track links. Bit.ly bit.ly can be accessed through the website, bookmarklets and a robust and its API. It also integrated into several popular third-party tools such as Tweetdeck. Unique user-level and aggregate links are created, allowing users to view complete, real-time traffic and referrer data, as well as location and metadata.

• http://bit.ly/

Su.pr is the first URL shortener designed to provide both syndication and discovery in one tool. With Su.pr you can post interesting content to Facebook and Twitter. URLs posted with Su.pr will allow you to share content with a wider audience and make it easy for other StumbleUpon members to discover your favorites. All you have to do is type your message, enter the URL of the site you’d like to share with your friends and followers, hit post and the message is posted along with the shortened URL. In addition to this simple syndication method, it also provides you with tools to identify the best times to post, schedule future posts and see real-time results on clicks, tweets and traffic associated with your posts.

• http://su.pr/

Cli.gs allows users to take long urls and shorten them for use in twitter and other platforms. Within your Cligs account, you are able to create an unlimited number of cligs, with an unlimited number of cligs pointing to the same destination URL. This means you can drop different cligs into different sites and watch their traffic evolve over time. Geotargeting of the destination URL is Cligs’s unique feature. It allows you to set up one short URL but each visitor being forwarded to a different destination depending on their geographical location. The feature is particularly useful for affiliate marketers.

• http://cli.gs/